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"14 Días" Ad Agency

  • Writer: Irasema Davila
    Irasema Davila
  • Nov 15, 2022
  • 1 min read

Founder of the creative area and startup of the agency

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Context

In 2013 I was invited to join this agency as a partner and founder of the creative area. We started in an apartment in the Roma neighborhood with 5 people and 1 account, and in one year, we grew to a company with 20 people, offices and a portfolio of +10 medium and large accounts.


My work

From the beginning I was in charge of the creative direction and pitches for new businesses. My function not only consisted of founding the area and directing it, but also actively participating in the commercial strategy of the agency, as well as the general design of the sales speech.


This experience has been one of the most enriching of my career due to the accelerated results, the positive learning -and not so positive that I obtained- and the responsibility of having a double role: being head of the creative area and acting as a partner, which meant also be an active member in the growth, formation and profitability of the business.


Currently 14 Días is an independent agency highly valued in the industry. I have no doubt that my participation contributed to forming the solid foundations and the vision under which it operates today. I am proud of your success and my contribution.


Here I put the sales video that we used to use and some pieces of the portfolio from that time can be seen in this link on my personal Behance



 
 
 

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