Branding strategy and design for Costillitas NY Restaurant
- Jan 14, 2023
- 1 min read
Visual brand identity development

Brief
Creation of the graphic identity and branding for the opening of the restaurant "Costillitas NY" located in Nápoles, CDMX.
Collaboration
I had the opportunity to do the branding and graphic identity of Costillitas Nueva York, a restaurant located on "Nueva York" street in the Nápoles neighborhood in Mexico City. My work consisted of:
Consulting for the creation of a brand and its registration in the IMPI
Design of the graphic identity and branding of the restaurant
Logo creation, style guide and the creation of offline and online branding pieces
Implementation of the identity in the design of the menu, flyers, magnets and promotional items
Marketing strategy consulting
It was a very nice job and I really enjoyed it!
...And since pictures say more than a thousand words, here is a selection that more or less tells what this project was:























































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