Maxim City Kickstarter Campaign

During 2022 I had the opportunity to collaborate with Rod Genardini, a miniature toy creator based in Melbourne, Australia to launch his Kickstarter project: Maxim City.

Background

Maxim City consisted of a series of buildings and miniature pieces created for players and fans of Battletech. The project had a goal of raising AUD$4,000, and when it closed on March 22, it quadrupled the goal, exceeding AUD$13K.

Collaboration

My work consisted of: 1. Design of the branding and visual graphics for the campaign 2. Promotional video for Kickstarter and some videos that were posted on social networks 3. Creation of promotional landing page to capture emails 4. Design and sending of 2 promotional emails for the campaign

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